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- 2012年11月，瑞士蘇黎世-總是有很多的討論之間的持續(xù)競爭棉和合成纖維，這是可以預(yù)期的。這兩個行業(yè)的市場份額為每廢料奮斗，以確保其未來的盈利能力，?但棉花的未來生存能力的最大威脅是不是人造絲，尼龍，甚至的聚酯-這是手機。和教育。和醫(yī)療保健，食品和燃料。?這是主要的棉有限公司的馬克Messura的在他的演講十一月四日至6日在年度會議上，國際紡織制造商聯(lián)合會在河內(nèi)舉行，越南的消息。?“毫無疑問，競爭他說，棉花和合成纖維之間的激烈，但我們在紡織行業(yè)中的所有真正關(guān)心的是，今天的人們?nèi)找娑鄻踊馁M用“，吃進他們的服裝上的支出。在美國，例如，服裝占的總消費支出的份額已下降5.7％，在1989年，為4.7％，1999年，在2011年的3.5％。?與此同時，醫(yī)療保健支出已增長從5.3％至5.1％在這段時間內(nèi)的6.7％。在2011年的燃料支出從1989年的3.5％增加至5.3％，而教育支出從1.3％躍升至2.1％，在該期限內(nèi)。?雖然棉花和合成纖維將繼續(xù)爭取市場份額的牙齒和指甲，大局觀的棉花是能夠擴大其數(shù)量，用途和應(yīng)用。?“的所有棉花生產(chǎn)在世界上的80％和85％，進入服裝，服裝將繼續(xù)占主導(dǎo)地位的最終使用的棉花，”他說。“但它也可用于油，冰淇淋，動物飼料和建筑材料，紡織企業(yè)可能無法，紡棉花種子，所以這些應(yīng)用程序沒有必然影響工廠業(yè)主，但他們是非常重要的經(jīng)濟健康狀況的棉花Messura繼續(xù)擴大的應(yīng)用棉花的農(nóng)民，可以用于生產(chǎn)在未來將是一個推動力量。?“棉纖維的質(zhì)量，通過技術(shù)不斷改變和提高，”，“棉花是一種人工合成的纖維，但它是纖維的enginneered，和它的不斷發(fā)展。“?與此同時，環(huán)境友好和可持續(xù)發(fā)展-普遍認(rèn)為，作為消費者的關(guān)鍵因素，當(dāng)他們做出購買決策-從根本上供應(yīng)鏈的問題，而不是市場的問題，他補充說。?“美國棉花公司的研究表明，很少有消費者愿意支付一定的費用，是親環(huán)境的服裝，家用紡織品，有機，可持續(xù)，可回收利用或可堆肥”，Messura說，“大約有27％的消費者說他們把精力尋找環(huán)保友好的服裝，而且這個數(shù)字比五年前低。這不是一個因素，更重要的是消費者的，它實際上是變得不那么重要他們，當(dāng)他們做出購買決定。“?他謹(jǐn)慎地指出，該研究并不意味著可持續(xù)性并不重要，只知道它是一個更重要的問題是對消費者的供應(yīng)鏈比。“?人們經(jīng)常會問：我們怎樣才能爭取更多的棉花種植時，世界需要更多的食物？那么，在未來，世界上的很多事情需要更多的！這就是為什么棉花-并將繼續(xù)-提高生產(chǎn)實踐。產(chǎn)業(yè)創(chuàng)新和找到需要較少的土地，水少，耗能少，和更少的化學(xué)物質(zhì)，以產(chǎn)生更多的纖維棉方式，“他說 -----------------------------------------
ITMF Annual Conference 2012 In Hanoi: Supply Chain Session: Cotton Incorporated's Messura Addresses Cotton's Future In The Supply Chain ZURICH, Switzerland , 2012 — There is always a lot of discussion about the ongoing competition between cotton and synthetic fibers, which is to be expected. The two industries fight hard for every scrap of market share to ensure their future profitability.?

But the biggest threat to cotton's future viability isn't rayon, nylon, or even polyester -- it's the cell phone. And education. And healthcare, food, and fuel.?

That was the primary message delivered by Cotton Incorporated's Mark Messura during his presentation at the annual meeting of the International Textile Manufacturers Federation, held in Hanoi, Vietnam Nov. 4-6.?

"Without question, the competition between cotton and synthetic fibers is intense, but the real concern for all of us in the textile industry is that people today have increasingly diverse expenses" that eat into their expenditures on clothing, he said. In the United States, for example, clothing's share of total consumer spending has dropped from 5.7% in 1989, to 4.7% in 1999, to 3.5% in 2011.

At the same time, healthcare expenditures have grown from 5.1% to 5.3% to 6.7% during that time period. Fuel expenditures have increased from 3.5% in 1989 to 5.3% in 2011, while education expenditures jumped from 1.3% to 2.1% during that timeframe.?

While cotton and synthetic fibers will continue to fight tooth and nail for market share, the bigger picture for cotton is the ability to expand its number of uses and applications.?

"Between 80% and 85% of all cotton produced in the world goes into clothing, and clothing will continue dominate the end uses for cotton," he said. "But it's also used in oil, ice cream, animal feed and construction materials. Textile companies might not be able to spin cotton seed, so those applications don't necessarily impact mill owners. But they are critically important to the economic health of cotton farmers, so expanding the number of applications cotton can be used in will be a driving force for production in the future.?

"The quality of cotton fiber is constantly changing and improving through technology," Messura continued. "Cotton isn't a synthetic fiber, but it is an enginneered fiber, and it's constantly evolving."?

Meanwhile, environmental friendliness and sustainability -- commonly thought of as crucial factors for consumers when they make purchasing decisions -- are fundamentally supply chain issues, not market issues, he added.?

"Cotton Incorporated research shows that very few consumers are willing to pay a premium for clothing or home textiles that are enviornmentally friendly, organic, sustainable, recyclable or compostable," Messura said. "About 27% of consumers say they put effort into finding environmentally friendly apparel, and that number is lower than it was five years ago. It's not a factor that's becoming more important to consumers; it's actually becoming less important to them when they make purchasing decisions."?

He was careful to point out that the research doesn't mean sustainability isn't important ... only that it's a more important issue for the supply chain than it is for consumers."?

People often ask: How can we strive to plant more cotton when the world needs more food? Well, in the future, the world is going to need more of a lot of things! That's why cotton has - and will continue to - improve its production practices. The industry will innovate and find ways for cotton to require less land, less water, less energy, and fewer chemicals to generate even more fiber," he said.?

來源： 紡織世界